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Health Care 101
The goal of Health Care 101 is to teach
the management or a company sales team to effectively reach new customers in
the healthcare industry. This program provides education on the healthcare
marketplace, the buying process and thus puts in motion the new business
development selling activities and strategies that produce success with
healthcare customers. Integration of customers is a large part of the
discussion.
HCFI has designed a very unique delivery
approach for this program. We use our computerized "voting system" to pre- and
post-test the audience and continually monitor their knowledge as we go through
the training by having them respond and "vote" on questions. Their response is
immediately projected and shown graphically on a screen which demonstrates
their real understanding. This workshop can be one-on-one or provided in a
group setting.
Through this program, your sales
professionals will gain the knowledge to:
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Identify the typical healthcare buyers and how to position
themselves within the healthcare buying process.
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Build strong business relationships with all key customers.
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Learn the integration of various factions in healthcare and realize
that one opportunity will lead to another.
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Completely differentiate your company from all others due to your
knowledge versus your competitors. This will also differentiate your sales
process from all others.
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Explain and understand managed care and how healthcare customers
make or lose money.
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Understand what managed care means and its effect on the healthcare
community (from facilities to doctors).
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Secure business with or without GPO contracts in hospitals.
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Tap into the healthcare supply chain to increase sales from all
areas and turn it around 360 degrees.
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Tap into the healthcare project specification process to influence
buying criteria.
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Uncover the best business partners and proper contacts in
healthcare.
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